Testimonial Videos: If They Say It, It Must Be True…

Word of mouth is probably the most powerful weapon in your marketing armoury, and with testimonial videos what better way to use this power?

A staggering 85% of consumers we are told, turn to online reviews and chat sites as a first ‘port of call’ in their search to find the best local business, the best available near location service, or the best performing product.   There are very real rewards to be gained when consumers can view the views and experience of your customers through the medium of testimonial videos.

Testimonial videos are the perfect marketing vehicle to support the hard work and endeavour that goes into your business, and should be considered in line with your other marketing

A unique opportunity is achieved with testimonial videos because they enable potential customers to

1.

gain a perspective from another consumer about your business or service

2.

judge the level of customer service that you provide because of the candid way the testimonial video is expressed

3.

see a real person talking about their experience, thereby making every testimonial video believable

4.

gauge how successfully you, or your product, has helped solve an actual problem

5.

assess the likely level of support and help they will receive from you and your staff team because of the experience of someone who is not connected directly with your business or service

6.

be able to understand better the claims that you make on your website or in other forms of marketing, and to have them backed up by a testimonial video

The reality in today’s business world is that your potential customers want to know about the experience of the customers who have come before them.

Testimonial videos are believable, take a look at our demonstration video and you will see the possibilities. When done well they will give your business or organization an excellent marketing advantage.

Generally, testimonial videos are :

1.

short and to the point, ideally about 60 – 90 seconds in length

2.

conversational in nature, delivered in a sincere yet candid way

3.

direct and go straight to the heart of the matter with skillful early capture of attention

4.

simple in production terms with minimal, yet appropriate use of backdrops, product images, on-screen text or graphics

5.

honestly held customer views sharing product or service information from the user’s perspective and experience

6.

likely to be shared

Magic Videos Australia, with it’s purpose built production and recording studios can work with you to develop a set of testimonial videos for your website.

Magic Videos provide all the assurance and encouragement you would expect from an experienced and exceptional production house as they help your customers talk about their experience with your product or service.  They – and you – are in good hands!

Catapult your business with a suite of testimonial videos.

Testimonial videos capture attention

We know that video helps connect with the viewer, and most importantly captures their attention.

We know that video is a compelling way to make information resonate.

Putting both of these facts together for a range of testimonial videos therefore, makes very good sense.  Testimonial videos are also a skillful use of your marketing dollars.

We are efficient at managing client expectations and guarantee achievable turnaround times for testimonial videos.  We can tailor a plan for the roll out of your testimonial videos without a lock in contract and at affordable cost.

Call us now on 08 9278 8888 or Contact Us  to discuss the best production solutions for your testimonial videos.